Searchbar Pty Ltd

Australian business management

Australian Business Management (ABM) is a CRICOS approved registered training organization (RTO) which aims at providing the highest quality of education to guide students towards a successful career. The partnership between ABM and Searchbar has been on a wide range of teams, including web, social media, CRM, LMS. ABM partnered with Searchbar to create a marketing strategy aiming to increase its digital presence. Bearing in mind the complex nature of the education industry, our team ensured that all the industry guidelines were followed while designing and creating the websites. The team developed a secure, mobile responsive and intuitive website that lists all the information a prospective customer would need. The education industry demands regular customer interaction. Therefore, we developed social media strategies that increased brand awareness on multiple channels, including Facebook, Instagram, and LinkedIn.

Searchbar also helped in creating an automated student management system to manage the enrollment process and student records efficiently. Leveraging the synchronization between CRM and automated student management system meant we were able to build automated trigger alerts for students who had received an offer. The team developed a learning management system (LMS) on Moodle platform with an aim to provide an all-inclusive approach to enhance the student experience.

Scope

  • Social media marketing
  • Web Development
  • Learning management system
  • SEO
  • CRM automation
  • Email marketing

Client's review

Throughout our partnership with Searchbar, we had consistent contact across every stage of the development.  The professionalism shown in the work is impressive and the results proved beneficial for our business. We realised the digital space is a vital tool for ABM to position itself in an increasingly competitive field.”

-CEO, Australian Business management

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